Privacy Policy
At FlatFix Tyre, your privacy is important to us. This Privacy Policy explains how we collect, use, store and protect your personal information when you use our website or services.
- Last Updated: 10 August 2026
Privacy Policy
At FlatFix Tyre, your privacy is important to us. This Privacy Policy explains how we collect, use, store and protect your personal information when you use our website or services.
- Last Updated: 10 August 2026
Introduction
FlatFix Tyre Ltd (“FlatFix Tyre”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, protect and share personal information when you visit our website, contact us, request a quotation, make an online booking, purchase tyres, use our mobile tyre fitting services, communicate with us or otherwise interact with FlatFix Tyre.
FlatFix Tyre provides mobile tyre fitting, tyre replacement, tyre repair and related tyre services at customers’ homes, workplaces, roadside locations and other agreed locations across London and surrounding areas.
We aim to process personal information fairly, lawfully and transparently in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and, where applicable, the Privacy and Electronic Communications Regulations 2003 (PECR).
This Privacy Policy should be read together with our Terms & Conditions and Cookie Policy.
1
Who We Are
Legal Business Name
FlatFix Tyre Ltd
Trading Name
FlatFix Tyre
Website
www.flatfixtyre.com
Email
info@flatfixtyre.com
Telephone
07347 120201
Business Activity:
Mobile tyre fitting and related tyre services
Service Area:
London and Nationwide
For personal information processed in connection with our own business activities, FlatFix Tyre Ltd generally acts as the data controller.
If you have questions about this Privacy Policy or how we process your information, you can contact us using the details above.
2
What Personal Information We Collect
The information we collect depends on how you interact with FlatFix Tyre.
We only seek to collect information that is reasonably necessary for the relevant purpose.
- 2.1 Contact Information
We may collect:
- your name
- telephone number
- mobile number
- email address
- billing or correspondence address
- service address
- postcode
- and other contact information you voluntarily provide.
- 2.2 Vehicle Information
Because we provide mobile tyre fitting and vehicle-related services, we may need information about your vehicle.
This may include:
- vehicle registration number
- vehicle make
- vehicle model
- vehicle type
- tyre size
- tyre specification
- tyre load and speed rating
- tyre type
- wheel information
- tyre condition
- puncture or damage information
- photographs of tyres, wheels or vehicles
- tyre pressure information
- TPMS-related information
- tyres supplied or fitted and
- records of services previously carried out by us.
A vehicle registration number may constitute personal information where it can be linked to an identifiable individual. We therefore treat such information appropriately under applicable data protection law.
- 2.3 Booking and Service Information
When you request or book a service, we may collect:
- booking date
- booking time
- requested service
- service location
- vehicle information
- tyre requirements
- quotation information
- technician allocation
- work carried out
- tyres supplied or fitted
- invoice information
- payment status
- cancellation information
- refund information and
- communications relating to your booking.
- 2.4 Location Information
Mobile tyre fitting requires us to know where your vehicle is located.
We may therefore collect:
- home address
- workplace address
- roadside location
- parking location
- postcode
- location information entered into our booking system
- map or navigation information necessary to locate your vehicle and
- other location information you provide for the purpose of receiving our services.
Relevant location and booking information may be provided to the technician or authorised employee responsible for attending your vehicle.
We will use location information for legitimate purposes connected with providing, managing or supporting our services.
- 2.5 Communications
We may retain relevant communications between you and FlatFix Tyre, including communications made through:
- telephone
- SMS
- online booking forms
- website contact forms
- social media
- other messaging services and
- communications with our technicians or customer service staff.
We may retain relevant communications where reasonably necessary to manage bookings, provide customer service, investigate complaints, resolve disputes, maintain business records, protect our business or comply with legal obligations.
- 2.6 Payment Information
When you pay for our services, we may process information such as:
- transaction amount
- transaction date
- payment status
- payment reference
- payment method
- invoice information and
- limited information provided by the relevant payment provider.
Where payments are processed through a third-party payment provider or card payment service, payment information may be processed directly by that provider.
FlatFix Tyre does not normally need to store your full card number, PIN or card security information.
Third-party payment providers may process payment information under their own terms, privacy policies and security arrangements.
- 2.7 Website and Technical Information
When you visit our website, certain information may be collected automatically, depending on the technologies used and your cookie choices.
This may include:
- IP address
- browser type
- device type
- operating system
- pages visited
- date and time of visits
- referring website
- approximate geographical information
- website interactions
- technical information
- website performance information and
- information concerning how visitors use our website.
3
How We Use Your Personal Information
We may collect personal information:
- directly from you;
- when you call us;
- when you email us;
- through our website;
- through online booking forms;
- through quotation requests;
- through WhatsApp;
- through SMS;
- through social media;
- when a technician attends your vehicle;
- when you make a payment;
- when you leave a review;
- through cookies and similar technologies;
- from business or fleet customers;
- from service providers where lawfully permitted; and
- from other lawful sources where reasonably necessary.
4
Why We Use Your Personal Information
We may use personal information for the following purposes:
- Providing our services
We may use your information to:
- respond to enquiries;
- provide quotations;
- arrange appointments;
- process online bookings;
- identify your vehicle;
- identify the correct tyre requirements;
- locate your vehicle;
- send a technician to your location;
- provide mobile tyre fitting;
- provide tyre replacement;
- provide tyre repair where appropriate;
- provide roadside tyre assistance;
- provide wheel balancing and related services; and
- manage your customer account or service records where applicable.
- Managing bookings and customer service
We may use your information to:
- confirm bookings;
- communicate appointment details;
- provide arrival updates;
- communicate changes to appointments;
- answer questions;
- provide customer support;
- deal with cancellations;
- manage refunds;
- issue invoices and receipts; and
- resolve service issues.
- Business administration
We may use information to:
- maintain customer records;
- maintain financial records;
- manage accounts;
- manage suppliers;
- manage insurance matters;
- maintain service records;
- manage fleet and business customers;
- analyse business performance; and
- administer our business.
- Security and fraud prevention
We may process information to:
- prevent fraudulent bookings;
- investigate suspected fraud;
- prevent misuse of our services;
- protect our staff and technicians;
- protect customers;
- protect our vehicles and equipment;
- investigate suspicious activity; and
- protect our website and systems.
- Legal and regulatory purposes
We may process information where necessary to:
- comply with legal obligations;
- comply with accounting and tax requirements;
- respond to lawful requests from authorities;
- establish or defend legal claims;
- investigate complaints;
- maintain appropriate insurance records; and
- protect our legal rights.
- Website improvement
We may use website information to:
- understand how visitors use our website;
- identify technical problems;
- improve website functionality;
- improve user experience;
- monitor website performance;
- understand how customers find our website; and
- improve our online booking process.
- Advertising and marketing
Where legally permitted, we may use information to:
- measure advertising performance;
- understand how visitors interact with our website;
- measure enquiries and bookings generated through advertising;
- improve our advertising;
- manage online advertising campaigns; and
- send direct marketing where we have the appropriate legal basis.
5
Lawful Bases for Processing
6
Online Booking
7
WhatsApp
8
Google Analytics
9
Google Search Console
10
Meta Pixel and Meta Advertising
11
Cookies and Similar Technologies
12
Direct Marketing
13
Who We May Share Information With
14
Vehicle Registration Numbers and Photographs
15
Reviews and Customer Feedback
16
Fraud Prevention and Protection of Our Business
17
Data Retention
18
Data Security
19
Personal Data Breaches
20
International Data Transfers
21
Your Data Protection Rights
22
How to Exercise Your Rights
23
Children's Privacy
24
Third-Party Websites and Services
25
Mapping and Navigation Services
26
Business and Fleet Customers
27
Complaints
28
Changes to This Privacy Policy
29
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